Here's a post on the Mother Nature Network from Karl Burkhart saying "Farmville proves that digital goods could well be the most powerful tool for nonprofit funding" Thanks Karl--how very visionary your pronouncement was a few years ago. I hope you see more and more of this come to fruition very soon--not only with Zynga, but with other players in the space as well.

A few years ago I made a pronouncement on a social media panel that digital goods would redefine the way we do charitable giving online. Needless to say, there were snickers. After all, how could "throwing a beer" at someone or giving someone a "fluffy kitty" for their birthday really amount to anything, especially at a $1 price point.  But now thanks to Zynga I can safely say my pronouncement has been confirmed. After writing the article last month on digital farming, I checked in with Farmville creator Mark Pincus and he stated that to date virtual farmers had purchased $700,000 worth of "Sweet Corn" seeds, the proceeds of which go to feed children in poverty-stricken Haiti.